Career moves

Jamie Murdoch
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Timothy Bock Tim has co-founded Pricing Decisions, where he will be responsible for the day-to-day consulting activities of the company. Most recently, Tim was a partner in arnold+bolingbroke (Asia), where he had been involved since the company’s inception two years ago. Over the past six months, Tim was in the stop-gap role of being responsible for a+b’s quantitative consulting, and his co-founding of Pricing Decisions reflects his desire to return to the more specialist type of consulting role for which he is better known. Previously, he has lectured at the University of Sydney and was director of Advanced Quantitative Techniques at The Leading Edge. David Hides As Western Australian readers would know, David Hides closed his Perth-based research company, Hides Group, in January this year. However David is still operating in the Perth market as a senior consultant for the Adelaide based Social Survey Consulting Group. David said ‘the nature of the Perth market made it very difficult to operate the Group cost effectively over the last year, particularly with the State Government’s 30 percent reduction in consultancy fees’. He also said the change has given him the opportunity of spending more time with his young family as well as finally being able to take that long overdue holiday. Tom Rundle Tom Rundle recently joined Millward Brown in Sydney as Account Manager. With a BA (Hons) in Maths and Computation from the Oxford University in the UK, Tom has worked in quantitative and qualitative research, brand assessment and development and customer satisfaction, in a range of areas including FMCG, financial services and government. He has held previous positions with Synesis Marketing Consultancy and Cogent Consultants in the UK. Tom is also a keen yachtsman and mountain bike enthusiast. Adam Meltz Adam Meltz, has commenced as director of Roadmap, a recently established Sydney based independent qualitative research consultancy. Prior to joining Roadmap, Adam worked as a qualitative researcher at Stancombe Research & Planning for three years in the telecommunications, media, FMCG and retail services sectors. Adam has also worked in research executive roles for ANOP and ACNielsen. Adam’s main areas of expertise relate to NPD, positioning and brand planning research. He holds a Masters Degree in Marketing from UTS where he specialised in researching and developing brand differentiation strategies in commodity style markets. Adam also holds a Bachelor of Arts with Honours from the University of Sydney. He is a full member of the AMSRS and an associate member of the International Advertising Association. Daniel Jenkinson Daniel has joined AMR Interactive as account director of online research. He will work with the online team in further developing online consumer, business, health and youth panels as well as managing customised projects online. Susan Murphy Susan has been appointed the Director of Qualitative Research at DBM Consultants. Susan is both a qualitative and quantitative researcher, and prior to working in market research was a management consultant. In her 14 years in the industry she has specialised in qualitative research, particularly in the fast moving consumer goods and the services sectors. She has been responsible for the development of new qualitative methods involving both direct and indirect elicitation techniques. In her new role at DBM she will be responsible for client services as well as providing both introductory and advanced in-house training to strengthen and expand DBM’s qualitative team. Amelia Giannopoulos In Adelaide, Amelia Giannopoulos joins Colmar Brunton in the role of project manager, overseeing a wide range of projects with both qualitative and quantitative methodologies. Before joining Colmar Brunton, Amelia worked for the Marketing Science Centre at the University of South Australia as a research associate. In addition, she held a research and teaching role within the School of Marketing at the University of South Australia, where she also completed a Master of Business (Research). She has also worked as a public relations consultant for Foster PR, managing accounts for some of Australia’s leading food, wine and entertainment brands. David Srdarov Market Equity has announced the recent appointment of David Srdarov to its consulting team. David commenced his role as a research analyst at Market Equity in January this year. This position involves various research functions such as data analysis and report writing. Prior to this appointment, David worked in the Perth office of the Australian Bureau of Statistics. As a survey editor at the ABS, David worked on the Labour Price Index survey in a role that required the analysis of industry and economic trends. Following the completion of his Bachelor of Commerce Degree (Honours in Marketing, Majoring in Marketing and Finance) at the University of Western Australia, David travelled to London and worked in temporary positions for various financial institutions. Mark Poolman Mark has recently joined Market Equity in Sydney as a senior account executive, following a transfer from the company’s Perth office. He joins a consulting team that has more than doubled in size over the past 12 months. Mark has over three and a half years experience in the market research industry, working with clients across a broad cross section of industries (including government, finance, utilities, tourism, motoring, education, retail and pharmaceutical). He will continue to manage both quantitative and qualitative projects on behalf of some of Market Equity’s largest clients (in particular, customer satisfaction measurement, strategic brand research, advertising research and marketing consulting). Mark holds a Bachelor of Psychology (marketing and organisational psychology) and a Bachelor of Commerce (marketing and management), both from the University of Western Australia. Jamie Murdoch Jamie has joined MCR in the position of project manager. An experienced qualitative and quantitative researcher, Jamie has supplier-side experience in managing projects such as advertising testing, customer satisfaction studies, new product development studies and other ad hoc projects. Jamie is particularly interested in advertising and branding studies that link the strategic and creative components of marketing and advertising. Jamie is a member of the AMSRS, and is currently on the Queensland Committee of the society, holding the position of Young Researchers Group spokesperson. She completed a Bachelor of Business / Bachelor of Arts (Marketing, Public Relations & Communications) at the University of Southern Queensland and also holds the Diploma of Market Research. Julie Dalziel Julie recently joined Eureka Strategic Research in Sydney as a research consultant. Julie holds a Bachelor of Arts/Commerce (First class honours in Psychology) from the University of Sydney, with additional majors in marketing and management. Through her studies, she gained experience in statistical analysis and developed interests in consumer behaviour studies, communication evaluation and health and safety research. Since joining Eureka, Julie has been involved in a number of social and commercial research projects, in such diverse areas as telecommunications, tobacco control and financial services. Dominic Carter Dominic, formerly managing director of Millward Brown Japan, has joined Celsius as a senior consultant. Graeme Uhd Graeme has joined The Leading Edge as its resident ‘media expert’. Graeme was on the judging panel for the 2002 Internet Awards. He is also a member of the Advertising Federation of Australia’s ‘new technology’ group and was on the training committee of the Media Federation of Australia. Prior to commencing at The Leading Edge, Graeme was head of research at advertising and media group, Publicis/Optimedia – a position he held for five years. Sara Garcia The Leading Edge has appointed UK qualitative researcher Sara Garcia as director of its Advanced Qualitative Research (AQR) team. She will be responsible for the training, direction and developments of the AQR team. Her career spans two decades and she has been credited with reinventing international qualitative research. In the past, Sara has operated two of her own companies - Fusion Research and Latitude Management.
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Choice modelling: the method more are choosing
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Hearne Scientific Software Announces the Launch of SNAP
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Personal development: Life is short, so live it now
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QPMR profile: Joan ten Brummelaar
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Edition index (May 2003)
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